Gone Viral

The role of emerging media in marketing products, services and ideas.


This blog is a forum for discussion regarding emerging media’s role in today’s world. The focus is on marketing and how emerging media has transformed the relationships between brands and consumers.

LIpicDavid Hazelton’s professional experience spans over 20 years. With a focus on design and marketing, David has helped build the brand image for organizations like OSHA, National Institute of Mental Health, National Heart Lung and Blood Institute, and the Defense Threat Reduction Agency. David is also a graduate student in the Integrated Marketing Communications (IMC) program at West Virginia University.


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